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Brand guidelines

Typography

​​Across our products and marketing materials, type plays an important role in telling our story as a brand, through the words that we use and the way they’re displayed.

Type families

Indeed Sans

Our brand typeface is a contemporary, humanist sans serif in five weights with true italics. It’s optimized for legibility and offers a wide variety of expressions. With these qualities, it achieves a warm, clear, and positive tone, a perfect tool for communicating our brand to a variety of audiences.

Indeed Sans is used for all branding and expressive use-cases, including product marketing websites, events, advertising, social media, and so on.

Download Indeed Sans

Text: get jobs

Noto Sans

Noto Sans is an open-source font family designed to be visually harmonious across many languages thanks to compatible heights and stroke thicknesses. This helps our product show up consistently all across the world, even as we speak to users in their native languages.

Noto Sans is used throughout our product and for global language support.

Download Noto Sans from Adobe Fonts or Google Fonts

An Indeed email to an employer about a job applicant' score on a skill assessment, set in Noto Sans type

Design sensibility

Indeed embraces an authentic, helpful, and accessible approach to our designs and layouts.

  • Use an underlying grid structure to support and organize contents.
  • Embrace negative space.
  • Use typographic scale and hierarchy to create clarity of message.
  • Keep things simple.

 

Indeed Career Guide site article set in Indeed Sans type with headline text 10 Steps for Building A Resume

Accessibility

Small images and fonts can be difficult to read for some of our audience, as can lighter font weights. When designing at small size, keep these guidelines in mind:

  • Keep font size above 10pt.
  • Limit use of lightweight or thin font weights, even on large-scale print pieces.
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